Vezire Alp
Managing Partner
Vezire, graduated from Beloit College in the USA and completed her MBA in Marketing Management at PACE University Lubin School of Business in New York, USA. After working for 6 years in the New York office of Custom Research Inc. in the USA, Alp returned to Türkiye in 2000 and established the consumer research department of Ülker Group and served as its manager for 10 years. Afterwards, she worked as a manager at Synovate and as a market research consultant at Eczacıbaşı. From the end of 2012 until May 2014, she continued his career as General Manager at DORinsight, a Hitay Investment Holding company, and introduced new models and approaches to the company portfolio that will enable the participation of major local and global research buyers.” In 2014, she founded and managed PONERA Research and Consultancy Services with the vision of a research company that offers action plans that can be implemented, brings insights and makes good use of the ever-evolving technology for this purpose.